Handling A No Response In Your Telemarketing Campaign ...

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By: Belinda Summers Have you got any problems with your telemarketing campaign? Well, that is an issue if you think about it. We are aware that it would be painful for us in lead generation if we encounter a lot of obstacles and delays along the way that would influence our sales pipeline and generation of B2B leads. One of these that we usually take notice from the prospects is their response: 'No'. As soon as we hear that word (or its variants), we tend to give up easily. But it is not supposed to be that way. We can convert such refusal into our favor. All we have to do is to lean how to deal with it. Different objections will have its own answer:

1. "Send me some information" - when a prospect asks that, you should do it immediately. In addition, ask him what captured his attention. Is it the product you have or the business you own? Ask it in the most natural way possible.

2. "We have no budget for that" - either he is just looking for some reasons or they really do not have the funds. In this case, it would be best if you determine whether your offer is good enough for them, if price was no longer involved. From there, you can figure out what your next step will be.

3. "That is not my priority right now" - still, they can provide you with a wealth of information. In this case, you can ask them what their priorities in business are. Surely, you may not obtain any business leads at this point, but this can aid you develop a strategy that will catch their attention later. Besides, there is a possibility that you can actually help them in their priorities.

4. "We already have our own preference (competitor's product)" - here, you may not be able to persuade them to change products, but they can be very informative when you ask them why they prefer the competition. You might actually get something helpful from what they say, and use those findings to improve your proposal.

5. "It just costs too much" - in this case, they are sort of interested. You just need to fan the flames. Now, the best way to go about this is to ask them what they really mean about when it costs too much. Is it the price itself, or are the benefits of the product not that worth the price in their viewpoint? Questions such as these can help you navigate the negotiation better.

6. "Call me back in (period of time)" - this is not a direct no, maybe a delay of the inevitable. But that should not stop you from asking them why they prefer that you call them at that time. Are they busy now, or something like that?

7. "Someone else makes the buying decision" - it is then an opportunity for you to ask who that person is. The person you are dealing with might be the gatekeeper, so better get to their good graces. They might help you reach the right person.

Undeniably, if do not feel up to the job, you have an alternative to let a professional lead generation company to perform the job for you. It is also another good business investment. Find for qualified lead generation services providers, these companies have the proper skills and professional telemarketers that are well-trained to generate leads for numerous industries.

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Article Source: http://articles.directorygold.com

Belinda Summers is a professional Lead Generation Specialist that aids corporate organizations increase their revenue by means oftelemarketing, lead generation and appointment setting strategies. To know more about lead generation and appointment setting, visit: www.callboxinc.com/

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